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  Energy Bus
"10 Rules To Fuel Your Life, Work and Team With Positive Energy"
WHEN: WEDNESDAY APRIL 9TH, 2008
TIME: 8:00 AM - 9:30 AM
WHERE: SIOUX FALLS CONVENTION CENTER
Jon is the author of the book The Energy Bus and a highly sought after speaker. Jon has appeared on CNN and the Today Show. He's been hired by the PGA Tour, Wells Fargo, Burger King, Dell Computers and NFL Coach Jack Del Rio.
FOR A FREE TICKET CALL 605-361-0300
AND ASK FOR AMY
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The Myths and the Truth about Satellite Radio |
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There are numerous myths that surround satellite radio: Sirius and XM. The unprecedented amount of publicity coupled with Wall Street's fascination with this technology has caused these myths to be perceived as truth. Let's separate them:
MYTH: Satellite has a huge number of subscribers. |
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Counterintuitive Strategy Pays Off |
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(Webmaster's note: Rising energy costs have some business people talking bad times. This article, originally published in Ad Age in 2002, shows how smart businesses grow while others retreat while following the "conventional wisdom.")
Fortune Brands finds it pays to spend in bad times
By Rich Thomaselli
 IT'S A COMMON REACTION in the business community: When the economy goes south, one of the first things to get cut is advertising spending.
Fortune Brands apparently didn't get the memo. |
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Spending all your money on advertising but getting no results? Find out whether you're guilty of committing one of these huge blunders.
By Roy H. Williams
Q: I've spent a ton of money advertising in lots of different media, but it doesn't seem like I have much to show for it. Can you tell me plainly and simply how to advertise so it will work?
A: I applaud your honesty. The simple truth is, most advertisers feel just like you do, but their pride won't let them admit it. Unfortunately, I don't have a "success pill" for you to swallow, but I can describe each of the most common mistakes you will need to avoid:
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